Press Release: Stone Edge Partnership with Altura International Offers New Marketing Opportunity to Small Web Merchants
Press Release
Stone Edge Introduces “Subscription Manager”
Add-On for the Stone Edge Order Manager
Blue Bell, PA, March 11, 2005
- Stone Edge
Technologies, Inc. today announced the immediate availability of the Stone Edge
Subscription Manager. The Subscription Manager is an add-on product for the
Stone Edge Order Manager, the leading business management program for
small-to-medium Web retailers. The Subscription Manager makes it easy for
merchants to handle a wide variety of recurring orders, from magazine
subscriptions to “product of the month” type clubs, to regular deliveries of
dietary supplements or pet food.
The Stone Edge Subscription Manager lets you create
"subscriptions" which can then create recurring orders for your customers. Each
subscription's delivery schedule can be configured in a number of ways,
including daily, weekly, monthly or annually, or on specific days or dates.
The Subscription Manager supports numerous types of
subscriptions. Some can be for a fixed number of deliveries, such as a training
course with 10 lessons that are delivered one per month, with the same 10
lessons shipped on the same schedule regardless of when a customer begins their
subscription. Others can be for a set number of deliveries, but with automatic
renewals, such as annual magazine subscriptions. Typically in those cases
everyone with that subscription would get the same product at the same time,
such as the April issue or the CD-of-the-month, regardless of when their
subscription began. Others can be for regular deliveries, but with no fixed
ending date, such as monthly deliveries of vitamins or pet supplies.
“We tried to anticipate all of the variations that
merchants are likely to need,” said Barney Stone, President of Stone Edge
Technologies, publishers of the Subscription Manager. “Like our Stone Edge Order
Manager, the Subscription Manager is designed to save merchants time and money
by streamlining and automating repetitive tasks. It also greatly reduces the
chance of costly errors, like shipping the wrong product or forgetting about a
vacation hold.”
The items to be shipped can be set to a single
product for each delivery (such as a monthly supplement delivery), a product
selected at the time when each subscription order is generated (e.g. a wine of
the month club - where all subscribers get the same item this month) or pulled
from a list of SKUs assigned to the subscription (i.e. music collections - where
shipment 1 gets the first CD in the collection, shipment 2 gets the second,
etc., regardless of when they are ordered or shipped).
Billing is also highly configurable with the
Subscription Manager. Some subscriptions may be charged in advance for the
entire subscription, while others may be billed per delivery or for a set number
of deliveries, like magazine subscriptions.
The Stone Edge Subscription Manager even makes it
easy to deal with common nuisance issues, such as address changes and vacation
schedules. It supports alternate billing and shipping addresses for customers
during specific time periods, as well as the ability to "hold" a subscription
for a period of time.
The Subscription Manager works together with the
Stone Edge Order Manager, which is required for its use. Initial orders are
typically imported into the Order Manager from an Internet shopping cart, such
as MonsterCommerce, Yahoo!Store or Miva Merchant, or in the case of phone or
mail orders, entered manually into the Order Manager. The Subscription Manager
automatically detects which orders are for subscriptions, and sets up the
appropriate delivery schedules. The Subscription Manager is fully integrated
into the Order Manager, and can be accessed from the Order Manager’s Main Menu.
Deliveries scheduled by the Subscription Manager appear as new orders in the
Order Manager, which is then used to handle inventory tracking, fulfillment,
shipping, customer service, etc.
Over 1,000 merchants use the Stone Edge Order
Manager to help run their businesses. They utilize shopping carts such as
MonsterCommerce, Yahoo!Store, ShopSite, osCommerce and others, and typically
handle 10 to 2,000 orders per day. The Order Manager helps them manage their
orders, customers, payment processing, inventory, fulfillment, shipping and
more. In addition to importing orders from many of the most popular shopping
cart systems, as well as sales channels such as Amazon and Shop.com, the Order
Manager also supports mail and phone orders, and includes a Point-of-Sale system
for merchants who have “brick and mortar” stores.
The Stone Edge Order Manager retails for $1,250,
including a year of support and program updates. The Stone Edge Subscription
Manager retails for $995.
ABOUT STONE EDGE
Stone Edge Technologies is a
privately owned company that specializes in developing affordable e-commerce
software products for small business. Barney Stone, a pioneer developer of
relational database management software for desktop computers, founded the
company in 1983. Stone Edge began shipping its flagship product, the Stone Edge
Order Manager, in early 2000. As of the end of 2004, over 1,000 small-to-medium
Web merchants had selected the Order Manager to help streamline their
businesses.
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